Getting Started with SEO

Understand the techniques of SEO and learn how to build a better website.

Exploring the Idea

Let’s take a look at some facts about SEO and its philosophies.

Search Engine Optimization, fondly dubbed SEO, is the act of accounting for multiple factors and implementing various algorithms to boost the online visibility of a web page or a website in the list of a search engine’s results. It all began in the mid-1990s when webmasters and content providers started optimizing their websites for search engines. With new and improvised techniques, today, it is a powerful tool with which to alter the fate of a website.

Marketing veteran Bruce Clay is often attributed to as the “Father of SEO”.

Bruce Clay - Father of SEO

Bruce Clay